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by imwillofficial 1401 days ago
It wasn’t been explicitly stated anywhere by anyone who matters
2 comments

It was a core slide of the Leadership retreat several years back. Its been referenced several times. Hardware arrow goes down services arrow goes up.
No no, I meant the Johnny I’ve leaving part.

You’re right on all the numbers stuff

Read their financial reporting, they jump through hoops to show service revenue to their owners
I meant johnny Ive leaving, not the financials. Agree on that one for sure.
Two things have been stated publicly and privately in some circles.

1) shift from hardware to services 2) remaining hardware directions (VR) focused in separating users from the world vs augmenting