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by pixl97 1402 days ago
>The payoff, though, will not be “power” for these small creators: the implication of entertainment being dictated by recommendations and AI instead of reputation and ranking is that all of the power accrues to the platform doing the recommending.

This is what these companies want. Take the power away from a few ultra powerful users (Kardashians for example), and retain that power for themselves.

1 comments

And yet... by doing this they're trying to socially engineer away something fundamental to all societies throughout humankind: people have been worshipping their influencers, celebrities, figureheads, idols, deities, demigods, and Gods their entire history.

Even TikTok has its stars (and they're huge now).

The atomisation of culture is evidence enough for me to believe that this erosion of worship is already under way. Its so much more diffuse. The cultural icons we each follow is so diverse already.

I can imagine AI generated icons that only get to continue to persist if they can adequately capture the attention of X amount of productive apes.