And it only takes a few times going through checkout to ask, wait, I got a $10 burger and $4 fries, how is my order $30? Nah, I ain't _that_ hungry for a luke-warm burger and soggy fries.
Amazon won online retail, and changed online retail behavior, by getting rid of shipping fees. The price you see on the product is the price you pay (sans sales tax, but at least in the USA no one is used to seeing tax included).
Amazon won online retail, and changed online retail behavior, by getting rid of shipping fees. The price you see on the product is the price you pay (sans sales tax, but at least in the USA no one is used to seeing tax included).