[Jiejeing]

> ... and when there's enough of you for this to represent an actual, realistic target market you will then find someone who will sell you one.

Probably not, considering the very high cost of entry in the target market, it is unlikely to be offset by the marginal amount of additional money people are ready to invest into such devices. Markets don't produce goods out of nothing. Especially if that person specifically wants an iphone for whatever (objective or subjective) reason, the market cannot deliver that.

[judge2020]

the iPhone Mini was a testament to that Apple themselves will respond to a certain amount of market demand, however its inability to sell well (with reportedly under 4% of total iPhone sales) is probably going to be a lesson for Apple to heavily consider whether or not extra SKUs are really worth it.

[formerly_proven]

The mini iPhones seem in an odd position between SE and "normal". As far as I know, the SE models have always been quite popular.

[d3nj4l]

They're keeping the same number of SKUs, but they just want a cheap(er) but bigger phone. They're looking at how many Pro Maxes they sold in China and thinking "We could make a lot more money making a big model that was slightly cheaper."