|
|
|
|
|
by spchampion2
1488 days ago
|
|
My late grandmother loved Sees candies, and I frequently gave her a box for Christmas every year. Personally I always thought they were expensive and not as good as some of the artisanal chocolate you can find these days; like a product for older generations with older tastes. And then I discovered their lollipops and little pops - both chocolate and butterscotch. They're uniquely good as hard candies, and I've never had anything quite like them anywhere else. Now I'm also a Sees candy customer. |
|
It feels like so many companies nowadays have forgotten about this and long term branding.
Everybody claims to want to be good, but (to crib from the Sees example in the article) isn't dedicated to being good at the expense of short term revenue and profits.