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by thornjm
1730 days ago
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The easiest way to lie is with statistics. It’s also true that: News Corp earns 40% of total Australian television revenues — combining free-to-air television advertising and subscriptions — almost double that of second- place holder Nine. News Corp owns a 59% share of the metropolitan and national print media markets by readership. News Corp has 23% of total radio market by revenue. |
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As for your other points. If you try to stand back and be objective, the fact that 60% of newspaper readers are forced to read 23% of newspapers should indicate that Newscorp is the only company offering them the choice of media they desire. This would indicate it is the other media companies that are attempting to corner the market and push their views onto people.
The situation becomes even clearer when you look at who is being targeted by whom. Newscorp media online is all paid for and pay walled. They target mature audiences and the rich. Their competition on the other hand offers free products, and they advertise relentlessly on Facebook and other social media. They intentionally target young and groups who are more vulnerable to manipulation.
Finally, a conversation with someone who reads the ABC, or other government products is enough to close the case. These people are always full of extremely hateful, emotional, and even sometimes violent rhetoric (just look at some of the comments on here). Meanwhile if you have a conversation with someone who reads a Newscorp product it will always be fact based and unemotional, and they will almost always be older and more mature.