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by johnl 5466 days ago
Business really seems to like Facebook. More and more I see "check us out on our Facebook page". I want to see how Google addresses the display ad advantage Facebook presently has.
1 comments

That's only because there's people on Facebook.
...and for some reason businesses feel the Facebook Like clicks are somehow relevant for them.
If people like a "business" page, they are actually opening a channel of communication directly to a customer that likes the company. If I were a business owner, I would like (no pun intended) to have such a channel with as many potential customers as I could get.
Except apparently less than 10% actually read said channel: http://www.allfacebook.com/shocker-3-to-7-5-of-fans-see-your...