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And the same happened to everyone else too, just with smaller dollar amounts. During my high school and early university years, I was in love with the concept of being able to run errands over the Internet. Why go to the bank when I can order a transfer on-line? Why make orders over the phone when I can choose what I want on a webpage with few clicks? Why ask anyone to do anything, when I could just click or type my way through? As an adult with a bit more years behind me, I now feel the exact opposite way. Why on Earth am I doing these errands, when I could ask or pay someone else to do them? Why do I waste my time clicking on this bloated, user-hostile page full of upselling garbage, when I could just phone the company and tell them what I need? Alas, companies jumped at the opportunity to outsource the effort to customers, so increasingly I can't phone anyone. Self-service becomes the only option. I suppose the shift in perspective comes from the fact that back then, I had no money and a lot of time; these days, I have some disposable income, but very little time to spare. |
It feels like a voice call is an admission of failure: sometimes of their web interface design, sometimes of my ability to read. If I am calling on the phone it's only because I want to talk to a human being, and I want that disgusting process over with as soon as possible.
There is never anything I want from the phone tree except a human operator. If you could automate my request then you should have done it over the far clearer interface of the web page. Maybe there are some people who have a phone but not a computer, but I am not one of them. I'm only talking to you because the easier (for me) ways have failed.