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by itsoktocry 1892 days ago
>For a single low monthly fee you got access to movies from all the major networks, and a good selection of TV shows as a bonus. The networks started getting greedy - HBO Max, Paramount+, Disney+, Peacock, Discovery+, the list goes on - all wanting their own $5-$15/month cut on the action.

It's funny to think that the platform, which is pretty easily replicable, is nearly as valuable as the content.

Why should the content creators hand over all over the margins to Netflix?

1 comments

Sony just signed a massive content licensing deal with Netflix. Funny thing is, if you asked me which companies should have their own streaming service, Sony would be towards the top of the list. They have the content and very relevant tech expertise for it. Yet they ran the numbers and realised that there probably isn't room in the market for yet another ground-up service. Paramount, NBC, Showtime, Shudder, Epix, Discovery, CBS, Starz, AMC all apparently didn't.

Amazon has the best compromise for this IMO. Users have a single account and payment method, and can subscribe to different "channels" from the Prime Video app itself. Content owners don't need to license stuff to Amazon, just pay them a cut of the add-on fee.