[greenkey]

Many cultures? Where outside of Spain?

Also, I’d associate the bull with anger and power on the bull’s part, because of the breeding and/or natural selection to favor it. The bull is also angry at being penned and possibly maltreated, before being killed.

[WhyNotHugo]

> Many cultures? Where outside of Spain?

While many countries outlawed this for of torture-as-a-sport, Wikipedia indicates it's also still a thing in Portugal, Southern France, Mexico, Colombia, Ecuador, Venezuela, and Peru.

I know other countries use to have this but banned the practice.

[superhuzza]

>Where outside of Spain?

Portugal, France, Mexico and Colombia off the top of my head. I'm sure there are other countries in South America as well.

[marcus_holmes]

> bulls are tortured for sport

and

> The bull is also angry at being penned and possibly maltreated, before being killed.

Related to the GP's point: are any of these things being associated with your brand going to be a good thing?

Is there a segment of the market that identifies with (not just sympathises with) tortured, maltreated animals that are soon to be murdered for sport?

[greenkey]

I guess it’s a cultural difference because I don’t associate those things immediately with the word “bull”, even when it’s in the context of “red”.

If someone were to say,”Do you want a Red Bull?” would you get upset?

[marcus_holmes]

that's a good point. No, I wouldn't. And I guess that Red Bull's market are not the sympathetic sort ;)

[rsynnott]

Bull-baiting? Practically everywhere in Europe and North America at one time or another, anyway, I would think.

I'm less sure of how popular bull-torturing was elsewhere, but I would guess quite popular. Blood sports were a big deal more or less worldwide until surprisingly recently.

[Qwertious]

Who would breed a bull to be harder to handle?

[greenkey]

https://en.m.wikipedia.org/wiki/Spanish_Fighting_Bull

“During the breeding, in order to preserve their natural characteristics, the bulls rarely encounter human beings, and if ever, never on foot.

...

Some commentators trace the origins of the fighting bull to wild bulls from the Iberian Peninsula and their use for arena games in the Roman Empire. Although the actual origins are disputed, genetic studies have indicated that the breeding stock have an unusually old genetic pool.

The aggression of the bull has been maintained (or augmented, see above) by selective breeding and has come to be popular among the people of Spain and Portugal and the parts of Latin America where it took root during colonial rule, as well as parts of Southern France, where bullfighting spread during the 19th century.

In May 2010, Spanish scientists cloned the breed for the first time. The calf, named Got, meaning "glass" in Valencian, was cloned from a bull named Vasito and implanted into a Friesian host mother.”