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by swyx 2092 days ago
15k is pretty good for no marketing!

i feel that self published book authors should all have a "marketing partner" since they all seem so shy about marketing

2 comments

>should all have a "marketing partner"

The problem is that it's relatively easy to hire a marketing partner (does PR, etc.). But it will probably cost quite a bit more than your book advance. And most publishers these days aren't setting up book signings, sending out review copies, etc.

When I get pings to see if I want to review a book it's usually from a PR agency.

as a developer-who-can-market i often wonder if itd be worth my time taking a 50% cut to be a marketing partner heheh. not sure i can do it repeatedly for people i dont already know.
If we knew any good partner, would happily split revenue for their work.

Not sure what is the best place to find such companies/individuals

you'd basically be hiring a "cofounder" with equity - i assume its similar but with lower stakes. good practice tbh