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by Jd 5560 days ago
Err, from your website:

"We offer... consulting services at rates that are much less than you might find from other US based software firms"

1 comments

Ah, but the firms I'm competing with charge >$300/hr, so I can come in under them and still make a good living.

You'll notice that nowhere do I say we're prepared to compete against teams of highschool kids in Bangladesh on price.

So you only compete on price with those who charge more then you? ;-)
Sure. It's easier to win that way.

I still like to think I'm competing on quality rather than price. The fact that I bill less for my time when I've got sand between my toes is frankly a bit of a gimmick. Some clients see it as a positive that they're contributing to my suntan.

I don't see anything wrong with doing a little positioning.