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by mikeryan 5565 days ago
So you only compete on price with those who charge more then you? ;-)
2 comments

Sure. It's easier to win that way.

I still like to think I'm competing on quality rather than price. The fact that I bill less for my time when I've got sand between my toes is frankly a bit of a gimmick. Some clients see it as a positive that they're contributing to my suntan.

I don't see anything wrong with doing a little positioning.