| My humble perspective, HN serves several purposes: 1) Top of the funnel lead gen for emerging companies (for YC to invest in). 2) Persistent advertising for the YC brand. You can’t use HN without associating it with Y Combinator and by being useful it brings in millions of views to the brand at relatively little cost 3) A proprietary way to learn more about the founders they invest in. I’ve read a users HN profile (what they like dislike, quality of comments) is an important source of unadulterated intel. As for value, I wouldn’t know how to calculate it but given the size of their “classes” and speed of rise, it clearly serves as a very effective in bound funnel for investing in quality startups. Definitely in the millions, not sure if billions unless it directly contributed to their biggest and best investments. EDIT: I’ve left out other ancillary benefits like a distribution platform for YC companies looking to hire and such. Lastly, value is relative. The value of HN to YC (or to perhaps other VCs) is larger than the value to say me who couldn’t make as much use of the benefits enumerated above. There are a lot of intangibles here. |
Ingenuity of course is sprinkling marketing material on top of community-created content. Compare it to Joel’s approach: produce interesting content and then use your blog to promote your companies. Worked out for Joel, but it just doesn’t scale well.
Ironically it’s a bit neglected: it was unreadable on mobile devices for years, had no folding, etc. A bit of Reddit-like features would go a long way.