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by oefrha 2297 days ago
> People with an app installed for their favourite clothing brand, for example, may welcome a push notification to alert them when a sale is on.

So this wasn’t allowed before? But those “check out this stupid post from that random stranger” push notifications were allowed (maybe not on paper but definitely in practice)? Seems only fair then.

1 comments

Promotional push notifications were technically against the rules but it was never enforced. Hell, Apple does it themselves.
App Store rules / human interface guidelines don't apply to Apple. They believe they (as opposed to 3rd party devs) don't need these restrictions to ship secure, high-quality apps with a great experience.

Whether they succeed is debatable, but the reasoning (although perhaps unfair) is understandable.