[elad]

That's true on the sole hacker level. If you're considering writing some mobile apps, and the iphone seems like a nice platform, then learning a new language for the purpose should seem like an opportunity, not a problem.

However, I guess the article refers to a mobile app shop that wants to make money, and that's when economic considerations set in. New language/framework means an investment in re-training your (mostly average) developers. Objective-C vs. Java also means having a tougher time locating experienced developers. In short, it makes less business sense.