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by kul 2439 days ago
Not trying to be glib, but it makes money for twitter. Trump has been absolutely amazing for Twitter as a business.
1 comments

I see this assertion thrown around a lot, but is there any evidence of that or is it just one of those "obvious" things?
Senior Twitter PM told me.
Yes, not enraging millions of people will tend to help a company's bottom line.
No, the engagement from the outrage drives revenue.
Fear and outrage is a major component of driving traffic to news itself, no?