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by alphast0rm
2467 days ago
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Ben Thompson wrote an interesting article "What Is a Tech Company?" on Stratechery [1] recently where he discusses the trademark characteristics of tech companies and makes a convincing argument as to why WeWork is not one: So what about companies like WeWork and Peloton that interact with the real world? Note the centrality of software in all of these characteristics:
- Software creates ecosystems.
- Software has zero marginal costs.
- Software improves over time.
- Software offers infinite leverage.
- Software enables zero transaction costs.
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- WeWork claims it has a software-created ecosystem that connect companies and employees across locations, but it is difficult to find evidence that this is a driving factor for WeWork’s business.
- WeWork pays a huge percentage of its revenue in rent.
- WeWork’s offering certainly has the potential to improve over time.
- WeWork is limited by the number of locations it builds out.
- WeWork requires a consultation for even a one-person rental, and relies heavily on brokers for larger businesses.
Frankly, it is hard to see how WeWork is a tech company in any way.
[1] https://stratechery.com/2019/what-is-a-tech-company/ |
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>So what about companies like WeWork and Peloton that interact with the real world? Note the centrality of software in all of these characteristics:
>
>- Software creates ecosystems.
>- Software has zero marginal costs.
>- Software improves over time.
>- Software offers infinite leverage.
>- Software enables zero transaction costs.
>
>...
>
>- WeWork claims it has a software-created ecosystem that connect companies and employees across locations, but it is difficult to find evidence that this is a driving factor for WeWork’s business.
>- WeWork pays a huge percentage of its revenue in rent.
>- WeWork’s offering certainly has the potential to improve over time.
>- WeWork is limited by the number of locations it builds out.
>- WeWork requires a consultation for even a one-person rental, and relies heavily on brokers for larger businesses.
>
>Frankly, it is hard to see how WeWork is a tech company in any way.