[adventured]

> People aren't asking for a single distribution channel in the sense of a single monolithic company owning all the IP. They do want (1) convenient apps that aggregate

I generally agree with that. I don't care about one platform at all. I'll pay up to ~$30 total per month for nearly everything (TV + movies), whether that's on one site or spread across four.

With the way things are going, it looks more likely that I'll just frequently turn subscriptions on and off. That's the routine I've found myself in the last year or so. I might watch some shows on HBO or Showtime, then when they end for the season I kill the subscription. I might maintain one central subscription, such as Prime (which makes it easy to add and remove other 'channel' subscriptions). This seems to be how a lot of consumers are behaving now.

[lonelappde]

Premium cables costs $100/mo, and some stuff is still pay per view. Why wout you expect to get it for $30/no?

[hiram112]

Not the parent, but because that's all I'm willing to pay for Hollywood's mostly recycled content.

Push the price to more than $30, and I'll just use my antenna and find other things to do. I cut the cable cord years ago, and I lived.

Only when when reasonably priced subscriptions like Prime, Netflix, and maybe HBO or Showtime, often rotated, could be had for $30 / month did I come back to Hollywood.

Exact same for music. I'm old enough to remember making $6 / hour at the grocery store and then taking my paycheck straight to BestBuy to purchase $17 CDs. But ever since I got my first DSL connection about 20 years ago, the music industry hasn't earned a cent off me.

Only recently did Spotify at $10 / month bring me back as a customer. I guarantee you if I start finding songs I want to play are premium priced or missing, or they start raising prices like Netflix, well I guess the music companies won't be getting my $10 anymore either.

The $100 / month for commercial TV that Cox, Comcast, and friends have enjoyed, same as the $17 / CD that the music industry once took for granted, isn't going to work with the next generation like it did with the Boomers. We don't have as much disposable income, and there are too many other options out there.

[singron]

I saw a chart a while ago that showed how much of your subscription your cable company forwarded to the content networks. Most channels were cents per month. ESPN was highest by far and was still only 5 dollars iirc. It seems like if your ISP is already providing connectivity, you should be paying closer to these prices.