[bobds]

>Who determines product direction?

Everyone submits ideas, some voting and discussion takes place, then people work on what they want to work on.

Splitting equity and revenue is a much more complicated issue. In my experience it's easy to figure this out for small teams, provided the members are reasonable and can appreciate each other's work.

There was a software startup that was trying to do exactly this but I can't remember what it's called. Quirky is also doing this, albeit for tangible products, and they have an interesting approach.

[buzzzlight]

That's cool. Ya I was thinking that it would have to work similar to real employee-owned companies. There would be votes to determine tiers of pay, or equal pay for everyone (which I personally don't think is fair, after pulling about twice the weight fixing computers at my last job). The more perceived "fairness" for all parties involved, the better the talent that will be attracted. This kind of flies in the face of for-profit decision making, where the owners and shareholders are given more priority than the workers.