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by kanjus
2657 days ago
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Some interesting stuff in here, but the way you present it makes it difficult to access. If I may, I would advise you to: - make the cards browsable on your homepage instead of presenting them as a pdf - provide some more information about a technique or some examples when a specific card is selected (all the more so since some cards are ambiguous) - organise your cards in various groups, so as to make them easier to internalise by readers - this is more subjective, but these techniques are applicable to more fields than online nudging (I read them in the context of managing a team), so I would remove references that narrow their scope down unnecessarily Where did you find the techniques? Please continue working on it, I would appreciate being able to regularly come back to this resource |
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- Good idea. The reason I published it just as a PDF is that I'm primarily making it for print. I figured I'd share the PDF before going to print to get a bit of feedback and a reality check. Hence I never considered a more screen native form. But I am now, because I'm getting a fair bit of similar feedback.
- Makes sense. My plan was to do this if I get to a stage where I make this a book.
- Noted!
- Interesting to hear that! I've heard this a lot now, and indeed it seems like online nudging isn't the main scenario. That is really cool, tbh...
About the techniques: I'm an engineer with a psychology background, and have spent the last decade doing conversion rate optimization at a very large scale (I've had teams of up to 60 people). I started this project thinking what I would do if I tried to make people behave better, rather than book hotels/flights/whatever, then started reading up on research in psychology.
Most of the cards are derived from research where there exists public systematic reviews of several experiments (usually dozens+) on the same concept, to avoid that I repeat findings from experiments that were just flukes/doesn't replicate. Also, for each card, you can take the name of the effect in the upper sub-header and search for it in Google Scholar and you'll find a lot more information. Usually there will also be a wikipedia page.
Thanks again for the interest! Very motivating for continuing work on this!