| Oh wow, thanks for all this feedback. Let me comment point by point: - Good idea. The reason I published it just as a PDF is that I'm primarily making it for print. I figured I'd share the PDF before going to print to get a bit of feedback and a reality check. Hence I never considered a more screen native form. But I am now, because I'm getting a fair bit of similar feedback. - Makes sense. My plan was to do this if I get to a stage where I make this a book. - Noted! - Interesting to hear that! I've heard this a lot now, and indeed it seems like online nudging isn't the main scenario. That is really cool, tbh... About the techniques: I'm an engineer with a psychology background, and have spent the last decade doing conversion rate optimization at a very large scale (I've had teams of up to 60 people). I started this project thinking what I would do if I tried to make people behave better, rather than book hotels/flights/whatever, then started reading up on research in psychology. Most of the cards are derived from research where there exists public systematic reviews of several experiments (usually dozens+) on the same concept, to avoid that I repeat findings from experiments that were just flukes/doesn't replicate. Also, for each card, you can take the name of the effect in the upper sub-header and search for it in Google Scholar and you'll find a lot more information. Usually there will also be a wikipedia page. Thanks again for the interest! Very motivating for continuing work on this! |