[terrym]

Interesting product idea - could use a bit more explanation on the homepage (maybe a paragraph of explanatory text?), the video was nice but a bit hard to take in (fast paced, talking over music, short).

Your other video "How to use workflowy" was much easier to understand and actually convinced me to sign up: http://www.youtube.com/watch?v=qPMVtkNrquU&fmt=18 . Specifically, the part after 1:30 where you show the length of a list when it's expanded vs. when it's organized by workflowy. I usually end up with huge word documents that look like scarily similar to the sprawling, expanded list, and when you showed how the tool cuts down on that and only shows the level of detail you need, that hit home big time and made me want to try it.

Best of luck!

[jessep]

Thanks, thats really useful feedback. Nice to know the main thing that persuaded you. I wonder if we could capture that in images/text somehow too, for the people who keep saying they don't want to watch a video.

[terrym]

No problem, glad it was helpful! The best thing for people who don't want to watch a video might be just some screenshots of the different states of the list: compacted, expanded 1-2 levels, and fully expanded with accompanying text explaining how the product works.

Another quick suggestion: "A better way to think" doesn't really convey what your product does, maybe something like: "Map your workflow to your brain, not your brain to your workflow." would work better? Something more descriptive might help people tell more quickly whether or not the product is relevant to them and worth checking out.

[jessep]

Yeah, we've realized that our tagline sucks. We're going to change it to "Organize your brain." What do you think?

[terrym]

That works. I think the key is having a solid introductory paragraph that explains what the product is, the tagline can only say so much.