[terrym]

No problem, glad it was helpful! The best thing for people who don't want to watch a video might be just some screenshots of the different states of the list: compacted, expanded 1-2 levels, and fully expanded with accompanying text explaining how the product works.

Another quick suggestion: "A better way to think" doesn't really convey what your product does, maybe something like: "Map your workflow to your brain, not your brain to your workflow." would work better? Something more descriptive might help people tell more quickly whether or not the product is relevant to them and worth checking out.

[jessep]

Yeah, we've realized that our tagline sucks. We're going to change it to "Organize your brain." What do you think?

[terrym]

That works. I think the key is having a solid introductory paragraph that explains what the product is, the tagline can only say so much.