[thetylerhayes]

1. An API/plug-in: no. A service where you do most of the work: yes. I.e., I upload a spreadsheet and you make the magic happen. I don't want to have to do any extra work than I have to, especially since I'm paying you money. Still, this would be very valuable (akin to Shoeboxed entering all my receipts digitally for me).

2. There's only one feature that is important to me: there must be no doubt whatsoever that this letter was sent by anyone but me. I'd expand on this but I think you already have a pretty good idea of what this means and how to solve for it.

Great use of the Woothemes template by the way. There are definitely some UX improvements that could be made (see: http://www.slideshare.net/shereefb/recommendations-for-bette... for tips. Original conversation: http://news.ycombinator.com/item?id=1836538). But overall you seem to be on the right track.

As a small business owner, this definitely solves a noticeable pain point. TTN is a service I would use, at the right price point.

[kstealth25]

Thanks so much for your feedback!

1. Interesting. Uploading a spreadsheet is the minimum viable product that we have up and working today. 2. Makes sense 3. Will definitely get to work on UX/general website improvements. Really appreciate the link. Sounds like $3 a note isn't the right price point for you?

[thetylerhayes]

As for the $3, two things come to mind:

First, I'm uneducated as to what I would spend if I were to do this myself. Maybe educate people like me on your website? Something along the lines of "Nice envelopes, stationery, and postage alone will cost you $2.50." Or something like that -- this is just a starting point.

Second, if I understand that $3 is a fair price (or you educate/convince me that it is), it's important that you decide whether $3 is fair for a la carte or fair for bulk pricing, as it can't be fair for both. I say this because you are bound to get customers who will want to send 1 note/month, and some who want to send 1,000/week. And if I were a customer who sent 1,000/week, I would want to know I'm getting a better price than those sending 1/month.

(BTW, I'd be glad to offer a bit of UX advice if you have some specific thoughts or questions. Email in profile.)