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by DavidNielsen
2784 days ago
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I like the wood, I think it is nice to see someone go a different route than copying Apple’s all metal, clean look. It’s a warm and organic look which feels fresh. I also suspect that the wood might help the machine dampen noise which would be welcome. They also copied a page from Apple’s eco playbook and will plant a tree for every machine sold which is nice to see. A solid move given the company’s size and reach. I wish more IT companies would use that as a marketing move, it has good signaling value and helps drive change. I’d like them to do even more with the wooden look and feel, but their cases are still not far removed from a typical desktop. I think it would be great to see them do something really small, in the Mac Mini style, but with that warm wood look. That would look great on any desk. I’d also like to see someone Hackintosh those machines just for fun. |
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I disagree with the idea of creating "fresh" and "trendy" design. In all cases, except say Fashion, it creates substandard design to cater to originality & staying trendy. Timelessness cannot be realized if your design philosophy is to try to stay "fresh".
What is fundamentally wrong with metal & clean design? The answer shouldn't come from the fact that "Oh shit, someone is already doing that, let's do something different. May be wood?". The answer should come from fundamental understanding of materials, their use, durability, haptics & touch, engineering needs (bend radius, coefficient of thermal conductivity, flextural ridigity, etc.) and DFM aspects. Everything else is decoration, not design.
As Paul Rand said, "Don't try to be original. Just try to be good."