[onion2k]

Not exactly the idea I had in mind when I hear of the sales numbers.

The global market size for mobile phones is still growing. If Apple's sales aren't growing at least in line with the size of the market then their market share is shrinking. Selling a lot in a stable market is great. Selling a lot in a growing market is ... less great.

[bunderbunder]

Is Apple even looking to ship huge volumes of new units to emerging markets? An alternative strategy would be to preserve their cachet in order to preserve their cachet and remain an aspirational product.

Once your brand starts taking on the characteristics of a Veblen good, the rules start to work a bit differently. It hasn't, thus far, been a losing strategy for Mercedes Benz to not have a direct competitor to the Honda Civic.

[akvadrako]

What market are you talking about? Apple is only in the premium phone market.

[onion2k]

Apple is only in the premium phone market.

I must have been talking about the premium phone market then, obviously.

[pbhjpbhj]

Which premium mobiles are getting growing volume right now then?