[Agnosco]

Great feedback. I was just about to write a comment regarding 1. above - it feels like you might have brought a bit too much of your open source roots into the presentation and too little of your business oriented foundation.

Of course this depends also on who you want to target as potential customers - who do you want to target?

[artf]

My main target, at the moment, should be "small businesses", so from freelancers to startups. Not sure if I'm doing that right, but I'm willing to learn

[Agnosco]

What value could they create from using your setup?

[artf]

Just to point few of them: 1. Quick deploy of the site (I mean you don't need to deal with servers, installations, and stuff) 2. They can start collecting leads easily

[jaxtellerSoA]

What separates you from Squarespace or Wix? Answer that question and make the answer prominent on your page.

[matt_the_bass]

I was just about to ask this. “Why does the world need another web site publisher” is a general version of that question. I think you should answer both.

FYI build some alternate landing pages that are SEO’ed for “square space alternative”, etc.