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by bena 2900 days ago
> Sorry, we can't show Star Wars: The Last Jedi

And the vast majority of people have stopped reading.

As a matter of fact, they didn't even begin reading. Because they looked up showtimes for what they wanted to see elsewhere and went to a theater that is showing what they want to see.

Here's the deep, dark secret you are ignoring: No one cares. And that's why the studios can pull these tactics. They have the product that people want. If a theater doesn't show it, the customer will just go to a theater that does. They don't want to see "a movie", they want to see "The Last Jedi".

1 comments

Unfortunately I think you're right. But:

  John Roper is general manager of the Phoenix Theatre in Fort Nelson, which is home to about 4,000 people.
The 4,000 residents may not have other options, and small towns don't tend to like 'the big guys' stepping on the locals. It's really only a fringe of the fringe that may care enough to change their opinions (not even necessarily their behaviours), but that's still better than just rolling / bending over with no resistance at all.

In other words: Blah blah unrealistic idealistic blah blah. But it makes me feel better.

He's in an uncommon situation as he's a couple of hours away from anything. And still, "fans... have been taking an eight-hour round trip to Fort St. John".

I mean, Disney does have the power in this regard. They're the ones with the product. Theaters are just technically middle-men in this regard.