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by RcouF1uZ4gsC 2995 days ago
Youtube videos are getting demonetized based on advertisers not wanting to be associated with certain things.

However, watching online and TV coverage of the shooting where people were actually severely injured and someone died, there didn't seem to be a dearth of advertising. If advertisers don't mind being associated with death and destruction, I think that when push comes to shove advertisers care more about reaching people with ads than the content they are associated with.
2 comments
ucaetano 2995 days ago
Advertisers don't mind having their ads shown next to all violent content, only to some violent (and some "controversial" content).

Most advertisers won't mind being shown next to a major news channel, but they might mind being shown next to a gore channel, or a channel run by some more radical news organizations.

It isn't the content, it's the message. And that's a hard problem.

There's one episode of Mad Man that addresses the same problem. An employee of the ad agency ends up having to read the scripts of all TV shows in advance to select the ones that a certain advertiser wouldn't want to be associated with, for example, those referencing abortion.

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ethanwillis 2995 days ago
I think we need to acknowledge that Nasim's content wasn't "gore" and wasn't even "obscene." At BEST it was just "bizarre" and yet I doubt similar content like Tim and Eric would get demonetized.
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Karunamon 2995 days ago
Those were my thoughts as well. I’d be willing to bet that nothing would happen if Google were to call their bluff.

Can’t blame them for not wanting to take the risk.

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