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by cryptoz 3095 days ago
25 pizzas, with random ingredients, and delivery on New Years Eve to a major city:

"Time To Your Door: 44-74 minutes"

I doubt it. I can't afford to try it, but I doubt it. Will it take my $770 and deliver me 25 pizzas in less than 1 hour and 15 minutes on NYE? I would be absolutely shocked.

I recommend adding a disclaimer, or a time "estimate" phrase, or something. Do the estimates come from Dominos? Are they real? Shockingly wicked fast estimates if you ask me.

3 comments

For far more reasons than I care to go into, the Dominos PULSE system[1] sucks at making delivery time estimates. The CSMs in store don’t use it, but can’t control what online orders see.

As a former manager, blowing through unrealistic delivery estimates for online orders were over half of the complaints I had to deal with.

[1] PULSE is the in-house Point of Sale system Dominos created. Except it’s not just a POS, it does inventory management, labor management, shift scheduling, delivery routing, etc. Theoretically it has every variable it needs to estimate delivery times. But there’s a disconnect between theory and practice, as most franchises don’t learn enough about the ins and outs of the system to customize a lot of the defaults or even to use all of the modules.

While I agree with you that Dominos is terrible at estimating delivery times, it's because the pizzas always arrive in about half the time estimated. This has been my experience in Wichita, Las Vegas, and about half the time in the Seattle suburbs.
Which area were you serving? I recently ordered something on Thanksgiving and it was on time (quicker than the estimated time) - so whether it was a luck draw or something changed in the practice? I order Dominos maybe two or three times a year, and the online timer seems to make customer feeling long but surprise them.
The estimates are real and from Dominos. Thanks for the feedback, that's a good catch. I'll be adding that verbiage.
I wonder of those involve Dominos "deliverator" van.

http://www.dominosdxp.com/

I saw Dominos pizza tech guy interviewed a while back about their delivery bags. He spoke of one day of not just keeping the pizza warm, but having it having cook while being delivered. Custom vehicles could make that happen and I'm sure somewhere in that organization someone is trying to mount a pizza oven in a 92 chevy.
That actually already exists by a startup in the valley: https://zumepizza.com/ http://www.businessinsider.com/zume-pizza-robot-expansion-20...
I hope that guy had esprit up to here.
that's called a pizza van/truck and there are already plenty of those in any major metro area
$30 a pie for freakin' Dominoes!??!