It seems like it's even worse - "we were too lazy to jump through additional hoops to open a bank account in the proper jurisdiction and instead relied on a business partner to handle it for us"
You can’t always postpone marketing commitments. Sometimes ads, articles, events, etc are already commuted and it’s too late to pull out.
I’m giving them the benefit of doubt. A small group of entrepreneurs working fast to launch a project occasionally misses how long a critical piece will take before the launch is already conmitted.