| Getting the first hundred users in itself is not hard, post to forums where your users hang out and you'll be at 100 users fairly quickly. The hard part is getting users to keep coming back to your site aka engagement. The best advice I have come across to get your initial users : do things that don't scale [0]. Yeah, everyone read that post by PG but a surprisingly small number of people actually apply it to their own projects/startups. Practical example : I am building a community for programmers [1], so to get some initial feedback I posted to a Python subreddit and got the first 50 users. I got a lot of valuable feedback, but users hardly came back to my site after a couple of days. So I decided to follow up individually with users who had signed up and started a conversation about my site. I explained to each user what the site is about, how to use it and asked for feedback. I also asked them what their first impressions of the site were and how it can be improved. I learnt that people did not even understand what my site was about, and I knew that I need to focus on conveying the essence of the site to new users. (Still working on it) You gain a lot of insight about users by having conversations with individual users. I managed to help 3 people with their Python related problems so far, in the chat room https://www.metalmanac.com/topics/python/chat/ Once you get a small number of users who are passionate about your project, continue talking to individual users and ask them to share it with their friends and offer to guide each user individually, it works very well. This is obviously not scalable beyond a few hundred users, but getting those passionate users initially is critical. I am currently at this stage. Once you have a group of 100 or so passionate users, you can share it with a wider community of users (eg- PH, HN for tech projects) and continue focusing on having conversations with individual users. [0] http://paulgraham.com/ds.html [1] https://www.metalmanac.com/ |