[BukhariH]

If you don't mind me asking. What's your business?

[nhorob67]

Farm accounting software. Boring to most, exciting to me! Just maybe that's a key

[deskamess]

I enjoy developing new stuff, especially if it involves new learning, but I find I am also happy working with the mundane with incremental changes. Toggling between the two is kinda perfect for me. I just have not found a mundane niche that I could monetize - any tips on how to look for what others would consider boring?

[nhorob67]

Try to simply keep your eye open for problems people are having. Ideally, one that is in a B2B space. Wish I had more insight for you.

[giarc]

I think you are right. Everyone wants to build the next Facebook/IG/Uber. A software company that appeals to the masses and will be front page news. There's likely a lot of opportunity in the fringe area's that aren't mainstream.

[jps359]

How were you able to identify that there is/was a need for farm accounting software?

[nhorob67]

My family farms in W ND. I worked in private equity for a few years in Minneapolis.

Saw my friends and family turn down crazy good risk-free profit opportunities during the AG commodity bull market of 2008. "It's going higher!"

So I quit private equity and started consulting for family farms in the Upper Midwest. That led me to build a software package that I wanted my clients to use and started selling it to others.

[Baeocystin]

Now if you could expand that to John Deere hacking software...