[hkarthik]

It's less this and the fact that their radical transparency is something that resonates with certain folks who will buy the product because of it, regardless of whether it checks every box on their feature list.

For some companies, they buy software because they like the sales guy who took them out for a steak dinner.

For other companies, they buy software because they like the culture and philosophy of people making it. This is why companies like Basecamp, Buffer, etc. can keep operating the way that they do.

[ethank]

Isn't it for most companies you buy their product because the product is good? Radical concept I know.

[asdfasdfa11112]

Most products I've seen are "good enough" and have trade-offs with their competition. Infrequently have I seen a product that's head and shoulders above.

So companies get the checkboxes in features, then when I'm deciding between the finalists, stuff like this is a tie-break.

In other words, company culture is a differentiator, especially in a commodity product market.

[ethank]

I disagree on this. The companies culture is only a matter in terms of how it manifests within the product itself and the things around the product. It isn't THE product.

I don't buy a product because their CEO's salary is public and I can see what I'd make there in a hugely arbitrary / convoluted form based salary metric. I buy because the product is good and support is good.