[callmeed]

There's several good blogs out there but I really suggest reading Traction [0]. It's well organized and very practical/easy to put into action. I've bought copies for multiple people (including my wife who recently joined a startup doing marketing).

Also you used the word "sell". Don't forget that sales is different than marketing. If you plan on doing real sales the book Predictable Revenue is great (though designed for slightly larger teams than just 2).

Good luck! And don't forget, NPS tools are good for brick and mortar businesses too.

[0] http://tractionbook.com

[silvaben]

Traction book seems interesting and is highly recommended by a lot of people. I plan to buy a copy and read it over the holidays.

I've got a few broad ideas for marketing - direct "cold-connecting" via LinkedIn, Angel; long term content strategies and Facebook/Bing ads.

Approaching brick and mortar businesses seems challening, especially since I don't have a background in sales. I have a feeling that online startups might be more approachable to begin with.

Adding Predictable Revenue to my next year's reading list. Thanks for the suggestion.