[quickben]

More money coming from advertising than products?

90.4% revenue from advertising for Google

https://www.statista.com/statistics/266249/advertising-reven...

https://www.google.ca/search?q=google+total+revenue&ie=utf-8...

vs Apple: http://marketingland.com/app-purchases-dominate-ads-app-stor...

[tjl]

Apple shut down iAd. That article isn't about Apple's ad business, although certainly some developers have in-app ads, but now they're moving away from iAd.

They're looking at search ads for apps in the app store, but that's pretty limited to just the store.

[arkem]

Of course, I'm not saying that Google isn't an advertising company.

If Apple made 50% of its revenue from adverting would it still be a product company?

Is this distinction about the size of the business unit?

[quickben]

It's probably more on the lines of could a company survive without the advertising revenue?

For some companies ads are supplemental, for some lifeblood.

[tedunangst]

Is Apple really in the ad business, or do they have an ad division because that's just something that every ecosystem operator is expected to provide these days?