[arkem]

Of course, I'm not saying that Google isn't an advertising company.

If Apple made 50% of its revenue from adverting would it still be a product company?

Is this distinction about the size of the business unit?

[quickben]

It's probably more on the lines of could a company survive without the advertising revenue?

For some companies ads are supplemental, for some lifeblood.

[tedunangst]

Is Apple really in the ad business, or do they have an ad division because that's just something that every ecosystem operator is expected to provide these days?