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by rloc
3645 days ago
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>> "He really said that?" http://daringfireball.net/linked/2014/05/08/beats "The problem with this theory is that those licenses (to my understanding) aren’t transferable in the event of an acquisition. Music label executives may be dumb, but they’re not that dumb." >> "They're not approving it because supposedly Spotify built in their own payment system which is a clear violation of App Store guidelines. Could be wrong but that's what I read." Maybe but I think it was a strategy. Spotify wanted to grab attention. The origin of the issue is really the fact that Apple is not releasing the 30% tax for music streaming services. This is unsustainable in the music business where there is close to 0 margin. The labels take most of the revenue. |
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>I can’t see Apple keeping the “Beats” brand around for headphones. If Apple wanted to sell expensive high-end headphones, they don’t need to spend $3 billion.
So it's not like what the parent implied -- whether Gruber saying it wasn't for the licenses also meant Gruber though it was about the headphones.
Plus, Gruber could be totally right about the licenses not being transferable.
Apple didn't buy Beats neither for the licenses nor for the licenses. It bought them for the users, the know-how, and the connections (through Iovine and Dre).