[standrews]

Never meant these as "do all these 10 things, and nothing else". Every startup is different and no-one should tell you what 3 or 10 things you should do. Perhaps tips #11 should have been: take all advice with a grain of salt.

And indeed, these tips were of unequal weight and difficulty - and advice that people find useful is sometimes a light tip and othertimes an almost philosophical approach.

I am not sorry to hear you found this post as disservice - can't please them all. But it came from a good place, so you know.