Am i the only one thinking that Steve Jobs would have refused most of the things that were introduced this morning? Apple sure has changed over the years.
Maybe not. Does it matter? Steve Jobs, brilliant though he was, has been dead for a while now, and shows every indication of staying that way into the indefinite future. While that doesn't necessarily mean he has been unable to stay up on the last few years' worth of change and innovation in the mobile space, it does mean that whatever unique insights he's been able to derive from same are not in a place where they can do Apple's designers and engineers much good.
Steve was fantastic at saying no. He said no to the app store multiple times. He said no to almost everything that ended up being Apple staples. I'm not sure it's fair to give him so much credit.
Yeah, I don't think that all that junk added to Messages would have been added under Steve Jobs. Not that I think that's a bad thing, but it's definitely a notable departure away from clean and simple and minimal to something that is much, much more complicated and glitzy.
Why build a first party messaging app if most people aren't going to use it? For people who just want to send plain text messages the UI is pretty much identical. Text box, type, send.
Did you miss the part where they indicated that Messages was the most used app on iOS? Why would they abandon that experience for their customers and leave it up to a 3rd party to control?