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by Gmo 3978 days ago
The point is that they don't want to be dependent on Google (and rightly so I think). Because they know google is here to destroy them in the long run (think about the whole "in-car" experience + maps (with advertising of course) + autonomous cars).
2 comments
Loque 3978 days ago
Personally I prefer my users to get to use the best providers of the services they want to use... unless I can actually provide a better service, especially with a luxury brand.

I think this is a mistake Nokia made (several times over), they didn't want to use other companies services and wanted control over (practically) everything - unfortunately it is near impossible to be great at everything, and unfortunately their products suffered as they provided sub-par services to their users, so consumed with ownership and making as much money as possible.

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michaelt 3978 days ago 

  Personally I prefer my users to get 
  to use the best providers of the 
  services they want to use
If the car manufacturers don't have a BATNA [1] Google could ask for loads of money per car - or only offer their famously shitty customer service.

The car manufacturers need an alternative, so they can walk away from Google if this happens.

[1] https://en.wikipedia.org/wiki/Best_alternative_to_a_negotiat...

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Loque 3978 days ago
I see your point however I think the other map providers offer competition (BATNA), and would probably want to feature in vehicles.

Especially before having to create and provide your own relatively complex solution (mapping is not easy imvho).

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rmc 3978 days ago
> I think the other map providers offer competition (BATNA), and would probably want to feature in vehicles

Yes, today. But what if Google Maps wins? What if all the other options go bust? Here the car companies are ensuring that Google Maps has a compeditor.

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tdkl 3978 days ago
> Because they know google is here to destroy them in the long run (think about the whole "in-car" experience + maps (with advertising of course) + autonomous cars).

I don't see Google destroying anyone in GERMANY with those privacy concerning features.

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Gmo 3978 days ago
Well, yeah, but I don't see the German brands wanting to compete for the German market only either.
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