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by jsgyfc 3971 days ago
That's fantastic, and I have to say that I treat apps the same way. There's no question that push and other notifications are going to be used for [insert marketing buzzwords], but the core question is who are these notifications intending to benefit - the user or the app sending them? I think that good companies know they can accomplish their goal without being obtuse by using notifications to help vs. sell.

We discuss this exact issue in one of our upcoming pieces, the one focusing on users, and we touch on it in the marketing one as well. You'll have to wait a couple days for it though. :)

1 comments

I like the way you crystallized those questions. I'm very interested in the coming pieces, I'm curious how you compare the two point of views (of users and app makers), which I believe are in conflict today.
If you want to, drop me an email and I'll make sure you don't miss them. :) Jordan at latis dot io.