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by fo0x 3975 days ago
The app started as a simple prototype in our office of small startup studio. We discovered super fun nature of anonymous ephemeral messaging, so decided to give it a try.

We got about 10K organic installs in 1 week. So people sure miss something in anonymous messaging field. Actually we aim to acquire as more as possible Secret`s ex-users - we believe that there are at least 10M of people looking for a new tool to enjoy anonymous conversations with others in close proximity.

3 comments

No Android version?
we are going to test iOS first and then decide
Last time I checked, iOS has about 14% market share, while Android has 79%... Especially for something meant to be by proximity only, you'd want the highest chance of it being on the phones of people nearby... heh. Instead, this gets released on iOS only. Good luck with that.
But aren't iOS users most likely to spend money? Thus making them the perfect users to target if you're eventually going to show ads, or rent their information, or monetize in any way?
Yep. iOS users tend to spend more, in general. Think of this in the context of the specific application, though.

This is a proximity-based messaging. Without people nearby with the app, you have no one to talk to. At that point, ads or renting of information are meaningless... because it won't be used.

For a proximity-based application like this, purposely excluding the majority of smartphone users seems like it will be a limiting factor in its adoption.

But, who knows, maybe this is all intentional. I'll optimistically assume they are beta testing with iOS users until the kinks at worked out and can release to Android.

Second the Android request.
Just curious where you got the 10 million number?
Press said Secret had 10-15 millions of active users
After installation I swipe down and the app reboots my iPhone 6+ :)

It's impressive that you can get 10K organic installs in 1 week! Are there any trick/hack that other app makers can learn from it?

Well, if u're not sarcastic here we sure will. Follow nod on Twitter - @yougotthenod
Oh, my bad. I should not put bug reporting and compliments in the same post. Looking forward to updates on your twitter account!