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by jmiwhite
3981 days ago
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This is addressed in the study[0] on the third page (4429): "The pitch videos showed images related to the ventures, but
they did not show the entrepreneurs themselves. Participants
heard the entrepreneur’s voice-over narration while they watched
each video. This video pitch format allowed us to dub in a male
voice and a female voice (randomly assigned), holding the narration
script constant. After watching the videos, participants
chose which company to fund." [0]: http://www.pnas.org/content/111/12/4427.full.pdf |
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