[empressplay]

Given the price of the parts I'd strongly consider offering the first month free, or at most for the cost of shipping. I just don't see too many people parting with $20 based on a landing page + no social proof.

I could be wrong though...

[Timsalabim]

Same here.

Especially as it seems to be aimed at novices like myself I'd like to see something a bit more tangible that I'm signing up for.

Almost pulled the trigger and then decided it was simply too vague a proposition to impulse buy a monthly returning cost for.

[ch8230]

I agree - I kept looking around the page for more details. The landing page seems too basic to sell me on a subscription.

[snom320]

I think it would be a very good idea for them to get some prominent bloggers to do a review of the first kit.

[batou]

Dave Jones.

[snom320]

Yep!

[zokier]

> Given the price of the parts I'd strongly consider offering the first month free, or at most for the cost of shipping.

They are offering 60 days money back guarantee, so isn't that pretty much equivalent to first month free?