yeah the video was irritating me. As I understand it - kickstarter for NGO/3rd world aid projects? the text was clear but uninspiring - very buzzword heavy.
Not NGO's but businesses that serve a social mission e.g. TOMS. Thanks for the feedback, we definitely should look at making it more inspiring and clearer as we're not catered for non-profits.
you used lots of "social" on the page. social entrepreneur, social ideas. I wasn't sure about the meaning of it at first. Is it "facebook" kind of social, or non-profit/charity kind of social. it seems to be the later case after clicking around.
I guess the term social entrepreneur is still not widely used. It refers to entrepreneurs that solve a social, environmental or economic problem through a revenue-generating business. We'll definitely look into this to make it clearer. Thanks!