[gubby]

I disagree. That the word 'unlimited' exists in the language does not mean there must be a place and justification for it found in marketing material.

The only reasonable interpretation of a word is its meaning; since there are no shortage of words to describe non-unlimited data plans, the mobile networks should use those instead.

[JoeAltmaier]

And yet PAM non-stick spray is marketed as 'fat free' when its 100% fat. And so on. Marketing has its own Brave New World rules.