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by vbezhenar
4020 days ago
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So you are saying it should be illegal for me to mute TV when ads are displayed? I must carefully listen to ads and periodically pass an exam to ensure that I indeed listened to them and not thought of other things. What a wonderful feature. For ad companies. |
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No, I what I mean is TV manufacturers/broadcasters, if they so chose, could make it so that if you use their TV and press the mute button, you accept the TV will inform the broadcaster -- who may deny you service in the future. They should be free to decide if the consumer who doesn't want to watch any ads can watch their content, or if he has to pay subscription.
As a consumer you're not being "forced" anything: you can always subscribe or not watch the channel. Ideally broadcasters would tolerate muting/black-screening many ads up to a point, and if they see you're automatically blocking every ad they may ask you to subscribe.