[felipeerias]

The banality of evil: they got so used to tracking the exact location of their users at all times, and sharing that information with advertisers, that they didn't realise that it might not be a good idea to systematically leak it to other people.

[arbitrage]

Oh, I'm sure they knew what they were doing. They just don't care if it's a good idea for you. It's a great idea for them and their partners.